SBMUpdated 23 Oct 2026
Early version, updated weekly. Every claim is dated and sourced. Think something is wrong? Dispute it.
Map / Rungs / 0. Fights

Rung 0: Fights

Loop gain: Negative10 models

The curve shrinks what it charges for (seats, hours, heads, words, clicks).

By family

toward Selling abundance 1 Stock media licensing
toward Selling the finished work 6 Per-seat software pricing · Offshore contact-center labor · Per-word human translation · Commodity freelance gigs · Headcount-billed IT services · The billable hour and the pyramid
toward Owning the scarce human 2 Search-referral publishing · Question-and-answer sites
toward Owning the choke points 1 Ten-blue-links search advertising

Models on this rung

ModelRungFamilyLoopRegisterStateCosEvidenceLast
Per-seat software pricingR0 Fights toward Selling the finished workcost-curve RetiringUnder pressure 20A 2B2026-04-02
Search-referral publishingR0 Fights toward Owning the scarce humancontrol-point RetiringDeclining 12A 1B2025-10-27
Question-and-answer sitesR0 Fights toward Owning the scarce humannetwork RetiringDeclining 11A 0B2025-10-27
Offshore contact-center laborR0 Fights toward Selling the finished workcost-curve RetiringDeclining 21A 1B2026-06-29
Per-word human translationR0 Fights toward Selling the finished workcost-curve RetiringDeclining 11A 0B2025
Commodity freelance gigsR0 Fights toward Selling the finished workcost-curve RetiringUnder pressure 10A 1B2025-09-15
Stock media licensingR0 Fights toward Selling abundancehuman-signal RetiringUnder pressure 12A 0B2026-03-16
Ten-blue-links search advertisingR0 Fights toward Owning the choke pointscontrol-point RetiringEarly pressure 21A 1B2025-Q3
Headcount-billed IT servicesR0 Fights toward Selling the finished workcost-curve RetiringWatch 10A 1B2025-10-09
The billable hour and the pyramidR0 Fights toward Selling the finished worklearning RetiringWatch 10A 1B2025-05-29
Placements are judgments drawn from the evidence and open to correction. Dispute one.